The Veggie Van

Branding and Packaging

The Veggie Van started out as a simple branding exercise with a brief of developing a primary, secondary, and tertiary logo as well as patterning for a food truck. It would develop into a full packaging project that took the size parameters for a food truck into account. We were tasked with developing a box, tray, cylinder, and bag design for the food truck to give out when selling the food items.